These are my thumbnails and roughs for my billboard advertisement.
The content on the billboard differs from all of our other projects because there can't be much of it. You only have a few seconds to get your point across when someone is driving down the road. Therefore, you need to have minimal content that extends a message to the viewer.
Again, the purpose of my billboard is the same as my magazine ad because it is a campaign. I am fighting for all those kids out there who don't get to enjoy their summer break and be a kid. Most kids these days either have to go to summer school, or go to all these different sports camps, or they have to work because they think money is the only way to happiness. My target audience is to the parents, teachers, and coaches or these kids. My call to action will be a link to a website informing them about this movement.
Sources: all images and fonts came from server.
Here is my final image:
No comments:
Post a Comment